Cookie Policy
Last updated: 6 October 2026
This Cookie Policy explains how HERITAGE ROOFING AND BUILDING LIMITED uses cookies and similar technologies on this website, and how you can control them.
What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the site work, remember your choices, and measure how the site and our adverts perform. Similar technologies such as tracking scripts and pixels work in the same way.
Your choices
When you first visit this website, you are shown a cookie banner. Analytics and advertising cookies are switched on when the page loads, and they stay on unless you turn them off. Choosing Accept all cookies confirms that and closes the banner.
To turn them off, choose Manage preferences, untick Advertising & measurement, then choose Save choices. We remember that choice for 12 months and stop loading these tools on later visits. You can change your choice at any time with the Cookie Settings link at the bottom of every page.
We use Google Consent Mode, so when you turn advertising and measurement off, Google's tools are told not to use cookies for advertising or analytics.
Categories of cookies we use
Strictly necessary
These are required for the website to function and to remember your cookie choice. They do not need consent and cannot be switched off.
| Cookie | Purpose | Retention |
|---|---|---|
| Consent preference | Remembers whether you have turned advertising and measurement cookies off | Up to 12 months |
Advertising and measurement
These are set when the page loads, unless you have turned them off. They help us measure the performance of our Google Ads campaigns and attribute phone and form enquiries to the advert you came from.
| Provider | Purpose | Retention |
|---|---|---|
| Google Ads (via Google Tag Manager) | Measures conversions and the performance of our adverts | Up to 24 months |
| Microsoft Clarity (via Google Tag Manager) | Shows us how visitors use the page, such as clicks and scrolling, so we can improve it | Up to 12 months |
| GoHighLevel call tracking | Attributes phone calls and enquiries to the advert or source that brought you to the site | Session and up to 12 months |
Managing your cookies
You can manage non-essential cookies through our cookie banner at any time. You can also control or delete cookies through your browser settings. Blocking some cookies may affect how parts of the site work. Guidance for the main browsers is available at aboutcookies.org.
Changes to this policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with a revised "last updated" date.
Contact
If you have any questions about our use of cookies, contact us at info@heritageroofingandbuildingltd.co.uk.